Alright, this has been something I’ve been thinking about for a while now, and I feel like I want to know what others think about it. As with most blog posts, I get reluctant to type it out just because I’m worried someone will misread or read something into it that I don’t mean, but whatever, here it goes. Jenna Marbles was at my Alma Mater this week, and inspired by a video Shane Dawson just put out I’m going to give it my best shot.
What does the future of new media hold? The internet and the dawn of new media is uncharted territory, but does that set it’s future apart from the histories other entertainment industries have followed? I feel like new media is in a dynamic time, has been for a few years, but it feels like it’s coming to a climax. YouTube star Grace Helbig has a new show on the E! Network, YouTubers are writing books, selling merch, getting signed to (YouTube) networks, sponsored videos, and even tours. Some people call this “selling out.” Which I think is absolute bogus, they’re just trying to make a living doing what they love. However, some of the talent behind this content feels they are underpaid and under appreciated. I’m not saying one way or the other, however, this is a very passion driven field. They clearly don’t hate making this content, or they never would have started in the first place, let alone “make it.” So what happens next? Is new media just a stepping stone to being “discovered” for traditional media? Or is it something that exists in harmony with older media? Or will it stay the way it has been?
Similar to the studio era of Hollywood that I studied in school, the talent is feeling under appreciated and underpaid, and starting to look for other options. Shane mentions Vessel (of which I have never heard before), a paid subscription app that shells out a little bit more to its content creators. So are we moving to a new way of consuming new media, or how/where it is created? I want to know what you think about all of this. I hope I’m stating all of this clearly…but I have a slight caffeine buzz. Thanks espresso shots! XD
What happens next?
I feel I should also mention, that while I make videos on YouTube I do not get paid. I don’t have near the amount of an audience to support that, I do it simply because I enjoy doing it. (Hard not to enjoy it with a drink in my hand- AMIRITE?!) IF I did get paid, I would love to do it full time, obviously, and create more content. This is just a rambling and thought I’ve been thinking about due to what I’ve been seeing. Even Tidal (the music streaming service) seems somewhat along the lines of the talent feeling underpaid and under appreciated.